La Jolla, CA, October 15, 2011 — La Jolla Library will host Author Mark C. Crowley’s public launch of his new innovative book Lead From the Heart: Transformational Leadership for the 21st Century, Wednesday November 9, 2011 from 6:00-8:00pm.
La Jolla, CA, October 15, 2011 — La Jolla Library will host Author Mark C. Crowley’s public launch of his new innovative book Lead From the Heart: Transformational Leadership for the 21st Century, Wednesday November 9, 2011 from 6:00-8:00pm.
Crowley, former Senior Vice President at one of the nation’s largest financial institutions and award-winning leader, will be discussing his original book about business leadership techniques, which combines personal experiences of his twenty-five year career leading employees and teams in banking with top cardiologists’ findings on heart research.
American leaders are desperate to re-engage their workforce during the current economy. Employers have to keep employees connected and productive to not only keep costs low but to save their own job. Mark C. Crowley’s groundbreaking book Lead from the Heart maps out how to build a highly engaged team in order to gain maximum potential and profit.
Crowley illustrates for us that the way we treat people, not surprisingly, impacts the heart (and therefore the motivation and engagement of workers) in more complex ways than we’ve ever imagined.
“I believe there are many people in leadership roles today who instinctively want to lead more from the heart but have conformed to a more traditional ‘command and control’ management approach in deference to their company’s own culture,” says Crowley. “Consequently, Lead From The Heart is likely to give people ‘permission’ to lead in the way that instinctively feels better to them, which will keep employees engaged and excited with what they are doing, ultimately being more productive.”
Employers who have learned the four practices of leading from the heart: who hire engaged workers, connect more personally with them, maximize employee potential and recognize great work, have far lower turnover, happier employees, and importantly for business, better financials. Lead From The Heart features new research that proves that companies that support and care for their employees consistently reward shareholders with far higher returns than those who do not.
Lead from the Heart, Transformational Leadership For The 21st Century is available through Balboa Press, a division of Hay House publishing, for $30.95 at http://www.balboapress.com/Bookstore/NewReleases.aspx. The book will also be available for purchase and signing the night of the event.
For more information, please visit www.markccrowley.com.
About Mark C. Crowley
Mark C. Crowley was Senior Vice President at one of the country’s largest financial institutions where he led investment product sales nationwide. After leading his division to all-time record performance in 2008, he was named Leader of the Year. He is a graduate of the University of California, San Diego, in addition to the Pacific Coast Banking School at the University of Washington. Mr. Crowley holds five investment securities licenses (FINRA Registrations) and also is a licensed California Real Estate Broker. Born and raised in Garden City, New York, he now lives in La Jolla, California. He’s a devoted fan of Van Morrison, great books and the San Diego Padres.
Contact:
Jennifer vonStauffenberg
OIive PR Solutions, Inc.
350 West Ash Street, #103
San Diego, CA 92101
6199555285
[email protected]
http://www.oliveprsolutions.com