Leading trade fair and conference organiser, Epoc Messe Frankfurt has announced that Group Exhibitions Director Michael Dehn is set to take over responsibility for the company’s entire portfolio of eight shows.
Dehn, who already oversees a portfolio of five trade shows, namely Automechanika Middle East, Beautyworld Middle East, Paperworld Middle East, Playworld Middle East and Materials Handling Middle East, has been given the additional charge.
Leading trade fair and conference organiser, Epoc Messe Frankfurt has announced that Group Exhibitions Director Michael Dehn is set to take over responsibility for the company’s entire portfolio of eight shows.
Dehn, who already oversees a portfolio of five trade shows, namely Automechanika Middle East, Beautyworld Middle East, Paperworld Middle East, Playworld Middle East and Materials Handling Middle East, has been given the additional charge.
“We are pleased to announce Michael Dehn’s promotion at this crucial juncture in our company’s history,” said Ahmed Pauwels, Chief Executive Officer of Epoc Messe Frankfurt. “His extensive experience and knowledge of the exhibition industry are simply unparalleled in the region. We look forward to his continued commitment as we move ahead to this next phase in our growth.”
Joining the company over 10 years ago, Dehn has worked in various positions in Germany and Dubai. Joining as an Exhibitions Manager in Dubai, Dehn was tasked with the conceptualization and development of Automechanika Middle East. He was responsible for growing and developing the automotive aftermarket event into the regionally significant trade show it is today. Dehn is also credited with the success of two new launches, Paperworld Middle East and Playworld Middle East. Dehn will now also oversee the development and growth of Intersec, Hardware+Tools Middle East, and Light Middle East.
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