Scottish business could risk losing over £74m a day if they don’t learn valuable lessons from last winter when heavy snow and ice brought the Central Belt to a virtual standstill.(1)

 

The Scottish Government are gearing up for another winter of sub-zero temperatures and this week sees the launch of their ‘Get Ready for Winter’ week.  In association with the Red Cross, it is designed to ensure that Scotland is best equipped to deal with the disruption that severe winter weather causes.

 

Scottish business could risk losing over £74m a day if they don’t learn valuable lessons from last winter when heavy snow and ice brought the Central Belt to a virtual standstill.(1)

 

The Scottish Government are gearing up for another winter of sub-zero temperatures and this week sees the launch of their ‘Get Ready for Winter’ week.  In association with the Red Cross, it is designed to ensure that Scotland is best equipped to deal with the disruption that severe winter weather causes.

 

Mark Hay, CEO of mobile messaging provider, HSL said:

“Scottish businesses need to follow the Government’s lead and prepare for another harsh winter.  Last year, one in five employees were unable to get to work as road and rail networks ground to a halt.  As a result productivity nose dived.

 

“If bad weather conditions or public transport make it difficult or dangerous for employees to get to work, employers need to communicate quickly with employees to ensure that they do not travel to work unnecessarily and work from home when possible. 

 

“SMS text messaging is increasingly being used by organisations throughout the world, particularly to communicate quickly with large audiences.  Scottish companies could reduce lost productivity by instantly sending text messages to staff, advising them to work from home rather than attempting the journey to work in dangerous weather conditions.”

 

With 91% of the UK population owning or using a mobile phone, text messaging is one of the most efficient ways of communicate urgent messages to large groups of employees simultaneously.