Singapore., June 21, 2012 – Discover the essential tools to "Creating Loyal Customers"
Every successful business knows that it is far more cost effective to retain existing customers than to constantly go out and acquire new ones. Loyal customers pay less attention to competing brands, are less price sensitive, and most importantly, help to expand your customer base and hence, sales and profit. In today competitive business environment companies are struggling to retain their customers.
Singapore., June 21, 2012 – Discover the essential tools to "Creating Loyal Customers"
Every successful business knows that it is far more cost effective to retain existing customers than to constantly go out and acquire new ones. Loyal customers pay less attention to competing brands, are less price sensitive, and most importantly, help to expand your customer base and hence, sales and profit. In today competitive business environment companies are struggling to retain their customers.
“Creating Loyal Customers” organized by Astreem Consulting, Singapore in partnership with Franchise Mind, USA, provides a simple yet comprehensive model utilising a systematic approach to developing customer-centric processes that go to the root of customer retention.
The 2-day seminar is specifically designed to offer solutions to business owners , CEOs, Managing Directors and Senior Managers of SMEs and large corporations whose responsibilities include sales and marketing, customer service and business development, who want to lower their customer attrition rate and increase their base of loyal customers.
You will learn how to:
– Apply the five essential components for creating loyal customers
– Calculate the lifetime value of a customer
– Utilise the White board process to define the customer experience
– Develop your customer vision
– Recognize the three level of customer relationships
– Recruit the right service deliverer
– Utilise the Read Hands model to implement your customer service experience
– Create your action plan for creating loyal customers
– Utilise the LEASE model to develop your problem resolution policy and feedback mechanism
– Deploy the intended customer experience throughout the franchise system
Mr. Harish Babla, CFE is a successful 4th generation entrepreneur, a business visionary, a growth strategist and an inspiring franchise leader from the United States. Harish has been honing his franchise skills since 1983, having been a serial franchise entrepreneur, franchisor and on the board of several franchise companies. His engaging style and passion for teaching makes him a globally sought-after speaker in the business community.
The seminar will be held this coming July 4-5, 2012 at Singapore National Library. Online registration is available at www.astreem.com.