Learning Light offers alternative generic learning content

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Learning Light, the e-learning market analyst and approved centre delivering Level 2, 3 and 4 qualifications into the workplace, is offering its customers access to an extensive library of generic e-learning content.

This move comes in the wake of the decision – announced in August - by the generic e-learning content producer, SkillSoft to acquire the learning management systems (LMS) producer SumTotal Systems.

Learning Light Director, David Patterson, explained: “There’s some evidence – especially from organisations in the USA – that e-learning content buyers are becoming sceptical of SkillSoft courses. This is not just because they fear that SkillSoft’s tie-up with SumTotal Systems will adversely affect them in some way if they’re not using the SumTotal LMS but also because SkillSoft’s content tends not to be video-based and, so, can now appear ‘dated’.
“Learning Light manages a large range of contemporary e-learning materials for its own activities and to distribute to other training providers,” David continued.

“We have e-learning courses – from a number of content suppliers - on a wide range of topics including business improvement, business skills, selling skills, office skills finance, engineering and manufacturing, health and social care.”

Learning Light distributes e-learning courses from, among others, eJ4, Virtual College, eltalking, Vado, Learning Light and the language specialists, Altissia.

“In particular, the ‘ej4 performance enhancement solution’ is designed to increase the intellectual value of human capital by instructing repeatable skills and knowledge that increase ‘close ratios’ for sales people, improve performance and modify behaviours,” David said, and added that these learning and performance support materials are used by the sector skills council EU Skills, major corporations such as Rio Tinto, Pfizer, Merck, Dr Pepper Snapple and Pepsi and innovative accountancy practice, Knowles Warwick.

The ej4 videos focus on performance improvement techniques and skills. In particular, they deal with improving sales and customer service skills but there are also videos covering leadership and management activities.

The video content is cloud-based so it’s accessible anywhere via a range of devices. Course administrators will find that the content can be managed via ej4’s online campus or on an existing LMS.

“The idea behind these content-rich, high quality videos is that you can train your team in record time at an affordable cost, using an approach that is proven to work and maximise success - ultimately adding value to your company's bottom line,” said David.

“Each ej4 video uses green screen technology to let the presenters interact with their content – a technique used by TV weather forecasters. This increases the impact of that content on the learners and it’s been shown to maximise its learning effectiveness.”

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About Learning Light Ltd
Sheffield-based Learning Light, founded, in 2005, provides advice and help to organisations using e-learning and learning technologies to improve their business performance. It’s one of the few organisations in Europe that publishes regular research on the e-learning market – notably publishing in-depth reports on the UK and European e-learning markets, encompassing market size, growth projections and technology trends.

Learning Light’s research has been used widely by Governments to inform economic policy; by universities and education establishments; by journalists; by investors evaluating new opportunities and by other research organisations.

Learning Light provides support for clients at all stages of an e-learning project and also offers ready-developed e-learning courses in a variety of topics, as well as a range of courses for the engineering, manufacturing, waste management and recycling sectors. It is a WAMITAB Approved Centre to deliver qualifications.

Further information from:

David Patterson/ Gill Broadhead, Learning Light, +44 (0)114 307 2357/2368
Bob Little, Bob Little Press & PR, +44 (0)1727 860405

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