With a host of first-time exhibitors signing on to participate in Paperworld Middle East 2013, to be held next month in Dubai, the trade fair’s stature as the premier regional trade and networking platform for stationery, gifts, office supplies and paper products, has got a further boost. Organiser, Epoc Messe Frankfurt has revealed that a large number of new exhibitors from around the world have signed on to make their debuts in the 2013 edition.

 

 

With a host of first-time exhibitors signing on to participate in Paperworld Middle East 2013, to be held next month in Dubai, the trade fair’s stature as the premier regional trade and networking platform for stationery, gifts, office supplies and paper products, has got a further boost. Organiser, Epoc Messe Frankfurt has revealed that a large number of new exhibitors from around the world have signed on to make their debuts in the 2013 edition.

 

Paperworld Middle East brings the unmatched expertise, scope and reach of the Frankfurt-based parent show to key decision makers, buyers and customers. The region represents a market of considerable interest and potential to the paper, office supplies and stationery industry globally.

 

Since its inception in 2011, Paperworld Middle East has grown in size, scope and reach over the last two years and the 2013 edition is expected to attract a healthy representation from international and regional manufacturers and suppliers looking to strengthen their market presence.

 

“Paperworld Middle East was established to bring the benefits of the worldwide Paperworld brand to the Middle East market, “ said Ahmed Pauwels, CEO of Epoc Messe Frankfurt. “The widespread participation of global and regional manufacturers and suppliers as well as the greater engagement of the regional industry with the exhibition is proof that we are moving in the right direction. Today, the trade show can be considered a credible ice-breaker and launch pad to the market for those wanting to penetrate the region, thanks to the exhibition’s growing footprint among buyers and end users,” he added.

 

The debuting exhibitors come from Germany, Switzerland, Turkey, Italy, France, the UAE, Bahrain, Spain, Hong Kong, South Korea and India among others. They represent manufacturers of paper products, specialty paper, office suppliers, stationery manufacturers and writing instrument manufacturers to name a few.

 

Leading European paper manufacturer Grupo Portocel Soporcel, makers of the famed Navigator brand of premium office paper will be making their Paperworld Middle East debut. The group’s other brands include Inacopia, Explorer, Discovery and Pioneer. “Our presence in the region has increased in the past few years and we believe there is a high growth potential for our range of quality products, some of which are already well-known in various local markets," said a representative of Grupo Portucel Soporcel. "Paperword Middle East has quickly established itself as the ideal trade forum for the paper industry in the region, which is why we chose to take part, as it will allow us to reinforce business relations with current and future customers.”

 

Dubai-based Clips Trading, dealers in invitation and greeting cards, stationery and writing instruments are looking for a wider regional platform at Paperworld Middle East. “The exhibition attracts a large number of potential new business contacts from across the region which we hope to pick up on. Additionally it also gives a better idea of the wider market trends,” said Atif Mukhtar D.G. Manager of Clips Trading.

 

Paperworld Middle East features a wide range of exhibitors showcasing products related to Office Supplies, School Articles, Gift Articles, Greeting Cards/Calendars, Wrapping Material, Office Paper and Films, and Household Paper and Films. The exhibition is expected to draw trade visitors from across the region representing: wholesalers; distributors; hypermarkets and supermarkets; stationery shops; paper and office suppliers; gift shops; publishers and printers; bookshops; and children’s shops, schools and universities to name a few.

 

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